Join Us

We welcome you to be a part of our organization. 2008 was an incredible break-out year for the Design District— it’s amazing what a group of enthusiastic, committed business owners can accomplish through collaboration! Over the past year, the group of merchants comprising the Design District has undertaken a number of very successful initiatives. We consistently meet once a month to discuss upcoming opportunities and brainstorm ideas, as well as review and analyze what we have done to date. Each business contributes an annual fee towards marketing expenses, and below is a list of the initiatives we have undertaken over the past year.

•    Established a brand identity and developed a logo for the district
•    Hosted a successful official launch party that was well-attended by industry partners and local media
•    6-page Spread in April 2008 issue of Western Living Magazine
•    Television commercial on A-Channel (filmed onsite in the Design District)
•    Created this website (www.victoriadesigndistrict.com)
•    Created & distributed a member brochure
•    Held a ‘Design your Holidays’ event in December, complete with horse-drawn trolleys, carollers, and a small ad campaign covering the Times-Colonist, SNAP, and Boulevard Magazine Gift Guide

In addition to our marketing campaign, we also received a fair amount of media attention. Most of the local media outlets covered the launch party, and the District has been mentioned in several national articles outside Victoria, including a full-page feature in the Globe & Mail. It was also mentioned in a special Travel & Leisure section in the Vancouver Sun & Vancouver Province.